Sunday, March 27, 2016

Amazon Whisperer


  • The revenue drivers that are currently included in my business concept are product innovation and entering into new markets.Keeping my product innovative will keep people interested and excited. Opening up into  new markets and expanding beyond the restaurant industry will allow us to reach new customers previously untapped.
  • I believe that the next thing customers will want is for this type of payment/ordering system to be offered in markets beyond that of solely restaurants.
  • Expanding my model into new markets will help to foster customer loyalty. It can be confusing and inconvenient to keep track of different loyalty programs for different restaurants, so I think that focusing on making this facet more convenient for customers will help our customer retention rate and help encourage people to visit places using our model.
  • To briefly describe my product, I am offering a system to restaurants and retailers to enhance the customer experience by integrating technology. Similar systems on the market include the touch screen payment terminals in Chili's restaurants. My product will be similar to this, but with many more features. The most similar thing to the type of platform I am aspiring to create would be a touch-screen interface similar to an iPad. 
  • Customer reviews for this product are very positive. Most people are familiar with how to use an iPad and most people in the US own iPhones so they are very accustomed to the software in place. Some of the positive aspects I read in customer comments included light weight, user-friendly, and great display. The most frequent negative comment was the price, however, since our product will be paid for jointly by my company and the people incorporating our system, customers would not have this negative experience.
  • Obviously since this will be used to a particular restaurant/service, the iPad (or alternative touch screen interface used) will be "locked" to only allow users to access certain things.
  • This product would make a good addition to my service because it is extremely user friendly and since my whole concept is to incorporate technology, I can't think of any other product on the forefront of technology than apple products.


2 comments:

  1. Good post; just generally I like that it is very clean and organized. I've seen (and probably posted) some that are less crossed and dotted from ja pure format perspective and I appreciate yours. That said; you're right there are other restaurants that have implemented this. While this is a harsh article on McDonald's attempt it may give you a good reference into how and what issues might arise with your product. http://fortune.com/2015/08/25/mcdonalds-self-service-kiosk-problem/

    Good post and good luck! Check me out at: http://knowinglandry.blogspot.com/2016/03/amazon-whisperer.html

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  2. Hi Amy,

    I've got to say I really like the Chili's touch screen pay out device. I'm not at all sure what it's called but I do enjoy the simplicity of it. Your plan to make something similar to it and move into many businesses other than just restaurants is a solid plan. I think it could do well specifically because people are generally familiar with how to use touch screen devices now. Personally, I love them and wouldn't mind seeing them in every restaurant.

    You can take a look at my blog post here:

    http://jessgervais.blogspot.com/2016/03/amazon-whisperer.html

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